About us

Great products for great people

We partner with hotels of all sizes to provide a 360-degree Hotel Sales CRM Solution. Our flagship solution is called myhotelCRM and is available in Lite, Business and Enterprise versions. organisations for their ERP and Sales CRM needs.  

Our products are designed for small, medium and large Independent and Chain Hotels willing to optimize their performance.

We bring over 32 years of Travel & Hospitality, Revenue and Sales expertise.
A skilled and enterprising team to guide you Grow your business. 

Our Team

Ten Reasons you should partner with Bingoforge

  • Flexible Sales Automation Solution that fits in with your business processes.

  • Grow one app at a time.

  • For Hotels a Complete 360 degree Sales Automation Solution. 

  • Interface our Hotel Sales CRM with any solution provider of your choice i.e. PMS, POS, CRS, Channel Manager, RMS etc. 

  • Our Solutions are easy and user-friendly.

  • Customize as per your Sales Processes 

  • We provide support 7 - days a week

  • Our Sales Product Team will monitor your performance and provide suggestions and feedback to help maximize CRM output.

  • No long term contracts 

  • 100% Data Securit and backup, powered by Google Cloud Enterprise Services

Meet the Executive Team

Company team

Zubin Bilimoria, Managing Director & CEO

CEO and chief visionary, Zubin is the driving force behind Company. He loves to keep his hands full by participating in the development of software, marketing and Customer Experience strategies.

Have trained over 2000 people in the past 32 years. He is also known for helping Hoteliers maximize their sales revenues from various sources and channels. Today, he leads a team that is young and enterprising. Has helped hoteliers increase direct sales by over 42%, bring back 12% loss leads to sales. 

Company team

Prasanna Prabhughate, Director & COO

Prasanna Mich loves taking on challenges. With his multi-year experience as Commercial Director in the software industry, Mich has helped Company to get where it is today. Mich is among the best minds.

He is a veteran in Technology Solutions & IT Infrastructure. He brings over three decades of expertise and worked on projects with large organisations, SME and MSMEs. Prasanna is a core team member who thinks out of the box and helps implement and strategise excellent processes and solutions. 

He has worked in Senior Management roles with organisations i.e., Wipro Infotech Ltd, Impact Infotech Pvt. Ltd and himself have been successful Entrepreneur. 


Company team

Harvey Fermamdes, Global Director of Sales

Harvey brings over 30 years of expertise in Travel & Hospitality Sales & Marketing. His professional expertise and the ability to support and help customers maximize revenue has built trust in many partners we work with today. He has always been a leader and problem solver. 

He has worked in key management positions with Amadeus, Abacus (Sabre), Intech Hotel Solutions, Thrifty Car Rental, UAE, National Car Rental, UAE and RezNet (SynXis)

Has always delivered more than customer expectations. He is also the company's think tank. Always eager for more and better solutions to deliver to our customers & partners. An eye to help maximize sales revenues.


Company team

Samantha Pereira, Manager Product & Support

Samantha  trusts that each customer is unique and deserves the best! Her daily target is to provide the right and easiest solution to each of our customers. To date, she is responsible for all Key accounts + new implementations.